Intro

Initially designed to build a long term commitment of professionals from the Heating&Cooling business to Panasonic, the Loyalty Program is also suitable to create campaigns for any User Profile(s), and to run several campaigns at a time, independent from each other.

Now, the Loyalty Program also allows to manage so-called 'Direct Campaigns' with immediate reward (no long-term commitment is targeted > 1 purchase = 1 gift)

How does it work?

standard Loyalty campaign

Participants earn points thanks to their purchases of Heating&Cooling products. Collected points are then exchanged by gifts.

This is a 2-step process in which participants place their Points' Request(s) first, and then, their Gifts' Request(s)

Direct campaign

Participants submit a 'one-shot' entry with documentation, wishlist and shipping details. They do not need to place separate Gift Requests.

Campaign management

The entire process is controlled from the Admin Area: from submission of Points requests, to validation of Gift requests, including information exchange with participants…

Every campaign can be configured in detail to match your market necessities. At all times, you control user access by profile, campaign accessibility, private campaigns with coupon code…

Learn how to make the best use of Loyalty Program in the next chapters.